Web design and development, digital marketing, SEO

Web design and development, digital marketing, SEO

Shine, Harehills Rd, Leeds LS8 5HS
+44 113 418 2678

Machab√§erstr. 28, 50678 Köln
+49 221 9602 3596

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© 2020 Anno Group

The Cleaning Collective

230% increase in organic traffic in three months

  • Client: The Cleaning Collective
  • Services: link profile audit, link building, business citation management, on-page optimisation, trust signals
  • Year: 2020 - ongoing

The Cleaning Collective is a recently established supplier of cleaning products to trade and domestic customers throughout the UK.

Their domain is newly registered and as such had limited authority, so we quickly moved to built authority links to the site using guest blogging and skyscraper techniques. NAP consistency and business citation management was also carried out, along with keyword research and improvement of on-page signals. We liaised with the team on how best to customise their e-commerce solution to implement on-page optimisation and have also provided consultation on how to improve trust signals.

We've seen significant improvement in search visibility, a 230% increase in clicks derived from organic search over three months and also a corresponding increase in online sales over that period. We continue to support The Cleaning Collective through link building and consultation on on-page signals, and expect to see further improvement as this work progresses.